Otherworld Logo


Offering an experience akin to a virtual reality theme park, Otherworld operates at the nexus between stunning tech and storytelling creativity

  • Locations in London and Birmingham Manchester and Edinburgh arcades are in the pipeline
  • Fans include Skepta, Adele and Jonathan Ross
  • Each venue hosts 16 unique VR experiences
  • Experience has been described as “Black Mirror in real life”

The inside story

Billed as the world’s most immersive VR experience, Otherworld operates three virtual reality arcades in Victoria, Hackney and Birmingham with more in the pipeline. These offer users a truly 4D experience (including heat, wind and rumble effects) as well as serving food and drinks before and after the session.

The company’s CEO and co-founder, Chris Adams is an Emmy-nominated award-winning sound designer. Otherworld has received stellar reviews in the press with London’s Evening Standard declaring it the place to go “if you want to experience Black Mirror in real life”.

Why we chose to invest and how it added value

This is a business with a strong management team and exciting plans for international expansion which our investment will help facilitate. Otherworld has already shown that location-based VR can maintain strong occupancy rates and deliver a return on marketing investment.

The future will also see the company look to adapt existing TV packages into their VR metaverse.

Tell us what you are building

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