ADVISOR
Jamie Bolding
A true digital media innovator, Jamie founded Jungle Creations, recognised by the FT as the UK’s fastest growing media company
- Launched Jungle from his mum’s bedroom in 2014
- Sold a 51% stake for £30 million in 2022
- Established offices in London, New York, and Los Angeles
- Employs over 150 people
- Jungle videos get over 5 billion views per month
Professional experience
Jamie Bolding has always said that content is king. Not surprising, given that his meteoric rise from business degree graduate to social media kingpin began when he wrote a humble ‘listicle’.
The list in question – ‘20 people you will meet in Fresher’s Week’ – kickstarted the success of his nascent online media brand, Viral Thread, aimed mainly at the student community he had only recently left. Rapidly, Bolding developed the brand that would be Jungle Creations, first by collating user-generated-content, but soon producing his own and gaining millions of followers on Facebook.
In turn, companies approached him to produce content and Jungle expanded to multiple channels targeting different audiences from women to foodies and sports fans. Edge invested in Jungle in 2018 and though that partnership has been concluded (very successfully) we continue to work with Jamie whose insights into both start-ups and the rapidly evolving social media landscape, remain invaluable.
- Branded content
- Social video
- Viral content
- Start-ups
- Forbes 30 under 30